Reporting from the Future of Television

I’ve been working in OTT for over 15 years and started VOD Professional in 2011 with the aim of understanding how to build brilliant online video services. I conduct research and analysis, write reports and whitepapers, and help bring clients and vendors together. Catch me on our weekly debate show, OTT Question Time, or at our upcoming The Business of Future TV conference.

 

Coming Soon -- The Business of Future TV 2021!

We’re prepping for our upcoming BFTV conference in January where we’ll be deep-diving in to OTT commercial, product and technology strategies. Drop us a line if you’d like a speaker / panellist slot or if you’d like to become a sponsor.

 

Latest Posts

I stream and write about broadcasters, film studios, operators, service-providers and technology vendors: OTT products, solutions and strategies. 

 

OTT Question Time #23 – Addressable Advertising

OTT Question Time #23 – Addressable Advertising

It's been nearly two months since ITV launched its new addressable advertising platform, Planet V, and at this week's OTT Question Time (Thursday 26 Nov) one of the architects of the service, Rhys McLachlan, joined our panel. Together with Leon Siotis, President EMEA of SpotX and John Tigg, VP & Managing Director, EMEA at Cadent, we talked all things addressable including: The different flavours of addressable TV advertising The size of the addressable market both...
OTT Question Time #22 – Are We at the End of Peak TV?

OTT Question Time #22 – Are We at the End of Peak TV?

We've undoubtedly been living in a golden age of television. The number of original scripted series in the USA has more than doubled since 2010 (from 216 to 532 in 2019). The range of platforms we can watch on - both in terms of hardware (TVs, phones, tablets) and services (like Netflix, Amazon Prime, BBC iPlayer) - has massively expanded over the same period. Content production budgets have increased, consumers are spending more on subscriptions and...
OTT Question Time #21 – Content Recommendation Vendors

OTT Question Time #21 – Content Recommendation Vendors

OTT viewing has boomed during this crazy year and as a result, content discovery and recommendation has never been more important. How are audiences finding TV shows and movies to watch? How do they access hidden gems or titles they might have missed? How are they made aware of both fresh releases and newly-available long tail content? And how do they assess the value of their SVOD and pay-TV subscriptions? We asked these questions to...
OTT Question Time #20 – Talking Disney+

OTT Question Time #20 – Talking Disney+

Disney has played a long OTT game. Through the last decade, the company monetised established distribution channels and pay windows – cinema, DVD / TVOD / EST, SVOD, free-to-air – whilst continuing to make mass audience TV shows and movies. It acquired the Marvel and Star Wars universes and developed (or re-developed) both franchises into new recurring global revenue streams. And instead of relying on multiple technology vendors, it bought a majority stake in Bamtech...
OTT Question Time #19 – Sweden OTT Special

OTT Question Time #19 – Sweden OTT Special

Sweden – in common with its Scandinavian neighbours – has long led the OTT charge. SVT, the national broadcaster, launched its first VOD product, SVT Play, in 2007, HBO Nordic and Netflix have been active in the region since 2012, and Disney+ went live last month. Now, the country has a flourishing mix of broadcaster, operator, independent and SVOD-led OTT services, the highest penetration of streaming boxes and sticks in Europe and TV still reaches...

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Reporting from the Future of Television

VOD Professional contains news, reviews, interviews and analyses from the future of TV. Online video is at a pivotal moment in its evolution and our focus is on writing about monetisation, product development and the people – from service-providers and vendors alike – who help bring brilliant content and services to our screens.

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We have 15 years of experience in working on strategic consulting projects for Netflix, Sony Pictures, Virgin Media and a host of commercial and public service broadcasters in Europe, North America, APAC and MENA. Drop us a line if you need some help, want to join our next event or just want to have a geek-out about the industry!

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