What makes a streaming service profitable? As with any business the basic equation is income minus costs but this masks a world of complexity. What exactly is OTT income made up of (e.g. advertising, subscriptions, sponsorships etc.)? What about costs (content, staff, technology, R&D)? And how sustainable is the balance?

We talked about streaming services and profitability at this week’s OTT Question Time (Thursday 29th June) where, together with Jonas Engwall, CEO of Bedrock Streaming, Val Motti, VP FAST Channels at Fremantle, and Callum Sillars of Ampere Analysis, we discussed:

  • Revenue generation and monetisation models
  • Pricing strategies
  • Market competition and differentiation
  • Churn management and customer retention
  • And market penetration and international expansion

Watch the full video below!



Kauser Kanji has been working in online video for 19 years, formerly at Virgin Media, ITN and NBC Universal, and founded VOD Professional in 2011. He has since completed major OTT projects for, amongst others, A+E Networks, the BBC, BBC Studios, Channel 4, DR (Denmark), Liberty Global, Netflix, Sony Pictures, the Swiss Broadcasting Corporation and UKTV. He now writes industry analyses, hosts an online debate show, OTT Question Time, as well as its in-person sister event, OTT Question Time Live

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