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OTT Question Time Live 2024 — Building FAST Brands

In this session, Yannick Ferrero, SVP Digital Distribution at Hasbro Entertainment, Anthony Layser, Executive Director, Content Acquisitions & Programming Strategy at Xumo, Paul Hastings, SVP Global Sales at Whip Media, and David Urgell, MD and founder of Neosmedia Consulting, together with Marion Ranchet of The Local Act Consultancy, explored the importance of ...

OTT Question Time Live 2024 — How AI will Affect the OTT Industry

Maureen Kerr, Partner at Arthur D Little, talked to an all-star panel about how AI will affect the OTT industry across its various sub-sectors. Gulliver Smithers, former SVP Product & Technology at Sony Pictures Entertainment, Maria Ingold, founder & CEO of Mireality, Joe Ward, CEO of EDGE and Kristan Bullett, founder ...

OTT Question Time Live 2024 — The Personalisation Journey at ITV

In this Q&A session, Deep Bagchee, Chief Product Officer at ITV, talked to Renato Bonomini, VP Sales Engineering at ContentWise about ITVX’s evolving journey in viewer engagement, product development, and monetisation. Key topics included the uses of personalisation in user engagement and retention, measuring the success of personalisation, vendor-provider ...

OTT Question Time Live 2024 — The OTT Scene in Germany

With almost 40m households and more than 500 TV channels, Germany is one of the biggest and most diversified TV markets in the world. Add to this a booming OTT scene (40+ streaming services), a growing trend toward cord-cutting (nearly 8% of households now exclusively access TV via ...

OTT Question Time Live 2024 — Do You Believe in FAST?

In this session, our moderator, Kasia Jablonska, Director of Digital & On-Demand at BBC Studios, played devil’s advocate with her panellists and asked whether FAST really can and does work as a monetisation strategy for broadcasters, content owners and streamers. Together with Stephen Byrne, CEO Nordics & VP Partnership Development ...

ITV 2023 Results – A Tale of Two Revenue Streams

A recap from ITV’s full year results 2023 released yesterday. First, the good news. Digital performance – that is, OTT – is up across the board: - Total streaming hours viewed increased 26% YOY to 1.5bn hours - Monthly active users rose 19% to 12.5m - Overall digital ...

Amazon’s Ad Tier: Potential Growth & ROI

The comms from Amazon - at the turn of the year - about introducing its new ad tier were fascinating for two reasons: #1) Amazon said that it was making the change because it would “allow us to continue investing in compelling content and keep increasing that investment ...

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