Kasia Jablonska is Director of Digital and On-Demand for EMEA at BBC Studios.

A senior industry executive with over 20 years’ experience in content monetization, commercial and editorial strategies, Jablonska has collaborated with leading media companies, online and cloud-based service providers.

Starting her journey at NatGeo/Fox, Jablonska served as Regional Director, overseeing P&L for Fox channels in CEE. She then progressed her career with roles at NBCUniversal, A+E Networks, Scripps/Discovery and Endemol Shine Group before joining BBC Studios, where she currently operates in EMEA markets.

Jablonska spearheaded the digital monetization strategy for production studios’ catalogues, driving a transition from single to multi-screen exploitation for pay TV providers. She also led the development of the global FAST portfolio and Amazon’s PVD business at Endemol Shine Group, initiatives that reshaped how content is distributed and monetised. Jablonska was also honoured as one of the Top 50 VOD Professionals in the UK.

As Director of Digital and On-Demand for EMEA at BBC Studios, Jablonska is responsible for developing, executing and bolstering strategic plans aimed at expanding digital revenue streams, innovating new digital products, and optimizing audience engagement on various digital platforms across EMEA.