Together with Bjarne Andre Myklebust of NRK, Kerensa Samanidis of M&E Digital Consulting and Allan McLennan of PADEM Media Group, we discussed the effect of the various national lockdowns on broadcaster, operator, pay-TV and service-provider roadmaps. Specifically, their operational, product, strategic and technical plans and how they've rapidly evolved in Q1 and Q2 2020.
Together with Julie Mitchelmore of A+E Networks, Peter Docherty of ThinkAnalytics and Richard Cooper of Ampere Analysis, we discussed the huge rise in TV and OTT viewing since the COVID-19 national lockdowns started. We also talked about the content that's being watched, the people that are watching it, how titles are presented and surfaced to audiences, the number of SVODs per household and the sustainability of this level of TV viewing.
Are people watching more TV? Will audiences run out of new content to watch? What’s happening with freelancers? The cascading effects of the pandemic. And will all broadcasters survive? Here are some TV / OTT talking points for Q2 2020.
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Short answer: yes. But it's not uniformly great news for our industry.
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