Justin Gupta is Head of Broadcast & Video Ads for EMEA in Google’s sellside monetisation partnerships team, focused on advanced video and audio advertising in OTT, Connected TV, and Smart Devices. With nearly two decades at Google – including stints at Google Video and YouTube – along with 5 years at the BBC, he brings a unique blend of deep technical knowledge, industry connections, and commercial acumen to the sector.

A trusted voice in the OTT community, Gupta is known for his authentic industry leadership and influence across the ecosystem. He actively shapes conversations at key events such as IBC and Future of TV Ads, as well as supporting critical projects like the European Programmatic TV Initiative and standards development within HbbTV and FAST as a DTG council member.

Passionate about TV, user experience and advertising, Gupta is also a vocal champion for diversity and inclusion, consistently working to strengthen the OTT community.