Kauser Kanji
VOD Pro
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The always-excellent Rhys McLachlan, Director of Advanced Advertising at ITV, talked to Gulliver Smithers (a board member of various companies and formerly of the BBC, BBC Studios, ITV and Sony Pictures International) about the broadcaster’s ad strategy.
You’ll hear about Planet V, the democratisation of TV advertising, ITV’s work in AI (with Magnite) and other game-changing developments at the company.
Oh, and YouTube. Always ask Rhys about YouTube!
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ABOUT KAUSER KANJI
Kauser Kanji has been working in online video for 20 years, formerly at Virgin Media and NBC Universal, and founded VOD Professional in 2011. He has since completed major OTT projects for, amongst others, A+E Networks, the BBC, BBC Studios, Channel 4, DR (Denmark), Liberty Global, Netflix, Sony Pictures, the Swiss Broadcasting Corporation and UKTV. He now writes industry analyses, hosts an online debate show, OTT Question Time, as well as its in-person sister event, OTT Question Time Live.