One of the industry’s top visionaries, Peter is a pioneer in video content discovery and personalised user experiences. As a result, ThinkAnalytics is the dominant player in its sector and ThinkMediaAI is the most widely deployed platform, trusted by customers worldwide to power personalised discovery, monetisation, and hyper-relevant advertising. 

Prior to founding ThinkAnalytics over 20 years ago, Peter worked at Hewlett-Packard on telecommunications signalling monitoring software. Before that he held lead engineering positions at BT. Peter graduated in Computer Science and Microprocessor Systems from the University of Strathclyde, has an MBA with Distinction from the University of Strathclyde Graduate Business School, and is a Chartered Engineer.