In March Channel 5 and its VOD service, My5, relaunched under a unified brand of 5 in a move which positions streaming at the heart of the broadcaster’s offering and build on the success of My5 which continues to outpace its PSB competitors’ growth.
Kiaran Saunders, VP Distribution, FTA & Pay TV, Paramount UK, joins Kauser Kanji, MD of VOD Professional and host of OTT Question Time Live, to discuss the market insights underpinning the relaunch, as well as the opportunities that 5 will open for viewers, advertisers and content partners.
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ABOUT KAUSER KANJI
Kauser Kanji has been working in online video for 19 years, formerly at Virgin Media, ITN and NBC Universal, and founded VOD Professional in 2011. He has since completed major OTT projects for, amongst others, A+E Networks, the BBC, BBC Studios, Channel 4, DR (Denmark), Liberty Global, Netflix, Sony Pictures, the Swiss Broadcasting Corporation and UKTV. He now writes industry analyses, hosts an online debate show, OTT Question Time, as well as its in-person sister event, OTT Question Time Live.
