50 VOD Professionals 2024

By Published On: June 4th, 2024

Nominated by you, adjudicated by a specialist panel, this is our latest list of the most influential people working in the UK’s OTT industry over the past 12 months.

Featuring Amazon, Apple, the BBC, BritBox, Channel 4, DAZN, Everyone TV, Google, ITV, Metaphysic, Netflix, NOW, Pluto TV, Samsung, Sky, STUDIOCANAL, TiVo, Virgin Media, Warner Bros Discovery, YouTube and a range of independent streamers, vendors and service-providers.


#41. Shaun Keeble

VP Digital

banijay rights

Shaun Keeble serves as VP Digital at Banijay Rights, where he oversees the global distributor’s digital self-publishing commercial activities.

Working alongside Senior Management and the local sales teams, he is responsible for all revenue share business models in the digital, social media and FAST channel space, globally.

Keeble also oversees Banijay Rights’ content protection business as well as its incremental digital ad sales efforts.

He was previously Head of Audience Development at Endemol Shine Group. Prior to this role, Keeble worked across The Walt Disney Company’s digital marketing efforts for Disney Channels EMEA.

#42. Jonathan Lewis

Head of Commercial Innovation & Partners

channel 4

Jonathan Lewis joined Channel 4 in 2012 and has since performed a number of roles within the broadcaster’s commercial team, primarily being responsible for C4’s commercial strategy & streaming growth.  He built C4’s digital advertising sales team, and successfully launched new addressable ad products, including retail partnerships with Boots, Tesco’s & Nectar and developed future facing BVOD programmatic solutions.

His responsibilities have since expanded to lead C4’s diversification agenda and developed new adjacent business models that supported the growth of 4Studio (C4’s social proposition), including launching social branded entertainment and social ad sales teams.  Jonathan also pioneered distribution of full length C4 shows on YouTube which is the fastest growing platform for C4.

Lewis also leads C4’s commercial distribution strategy and is responsible for negotiating and maintaining linear and digital streaming services on platforms including Sky Glass, Amazon, Virgin Media, Samsung, LG and YouView, as well as leading strategic Ad Sales partnership deals with both UKTV and Warner Brothers Discovery

He’s a multi-faceted commercial leader with experience in producing transformational results within both digital and broadcaster businesses, having previously worked at organisations such as Channel 5, VEVO and Northern & Shell.

#43. Richard Lindsay-Davies


Digital TV Group

Richard Lindsay-Davies is a relentless innovator, with expertise spanning technology, product design, marketing, commercial strategy, and governance. With a passion for people, products, and technology, he has pioneered UK world-firsts in flat-panel, widescreen, and digital TV.

A design engineer by profession, and with 30 years of board expertise, honed in businesses from global giants down to start-ups – from Sony to Freesat and more recently SafeShark – he’s the perfect leader to push the DTG’s collaborative culture to the forefront of UK television.

Recognised by international institutions with numerous accolades, including a coveted Emmy, Lindsay-Davies has a reputation for navigating the complex landscape of digital media with a visionary’s eye. He understands the importance of looking beyond immediate surroundings to embrace the broader narrative that shapes the industry’s future. From the halls of Westminster to cutting-edge innovation labs, he’s tuned into the seismic shifts driven by the landmark Media Act, new regulatory frameworks, and breakthrough innovations.

Under his leadership the DTG is all about harnessing the transformative winds sweeping through media and technology. And, in crafting the future of television and digital media, striking a delicate balance between embracing radical technological advancements while preserving the core essence of the industry; to redefine storytelling and entertainment as we know it, ensuring no viewer is left behind.

#44. Efe Cakarel



Efe Cakarel founded MUBI, a film streaming service, after he discovered that he couldn’t watch In the Mood for Love in a café in Tokyo.

Previously, Cakarel was with Goldman Sachs in London and New York, where he worked on IPOs, mergers and acquisitions, and private equity investments. He earned his B.S. in Electrical Engineering and Computer Science from MIT, and MBA from Stanford.

Efe ranked 3rd in the 1994 European Math Championship in Geneva, Switzerland and currently serves on the Future Contemporaries Board of Serpentine Galleries in London.

If he were to give you directions, you’d never get lost, and you’d arrive at least 5 minutes early.

#45. Rose Hulse

Founder & CEO

Screenhits TV

With more than 20 years experience in the media, entertainment and technology sectors, Rose Hulse founded and serves as CEO of the highly selective, curated app-based streaming app, ScreenHits TV.

Overcoming a number of barriers for a diverse woman of colour, Hulse leveraged her corporate, startup and entrepreneurial skills to develop and officially launch ScreenHits TV in April 2021. Raising more than $6.2 million in capital, and rapidly recruiting 25 top industry executives to more than triple her workforce, Hulse has secured partnerships with major U.S., UK and German content providers such as NBC Universal, Sony Pictures Television, Lionsgate, AMC Networks, BBC, iPlayer, Channel 4, ITV Hub, BFI, ATP TV and JOYN, the ProSiebenSat.1 Media and Discovery joint VOD venture, among others. 

The ScreenHits TV app is currently available in 56 markets and in 30 languages with more than 1,000 premium streaming catalogues and fast channels in market on Android Smart TVs, TCL, Metz, Android and iOS mobile and tablet apps, and soon on Vizio Smart TVs in the United States. In the U.S., it currently houses 32 streaming services including Netflix, Amazon Prime, Disney +, Paramount + and Hulu.

#46. Donald McGarva

Group CEO

Aferian PLC

Donald McGarva is an accomplished and globally recognized leader with extensive international experience in transforming and growing organizations and companies. He currently serves as Chief Executive of the Aferian Group, which includes Amino and 24i companies.

McGarva joined the group as a Non-Executive Director in 2010, following a distinguished tenure as SVP of DHL Supply Chain Asia and President of North Asia, where he was based in Japan. He has held a range of executive positions in high-growth technology and services companies such as Fujitsu/ICL, BG Group, and Celestica, predominantly operating in Asia, North America, Latin America and Europe.

In addition to his corporate leadership, McGarva is an active member of his community where he currently serves as a member of the Board of Governors at the Anglia Ruskin University Peterborough, a new university committed to improving outcomes for its students and the region. He also served a four-year term as Chairman for the CBI East of England, providing guidance through the challenging periods of Brexit and COVID.

McGarva holds a degree in Electronic and Electrical Engineering from the University of Strathclyde. He is married to his Japanese wife and has four children, a dog, and a cat. In his free time, he enjoys maintaining his fitness, participating in boot camps, and playing golf at a mediocre, but enjoyable level.

#47. Lewis Arthur

Co-Founder and Chief Product Officer


Lewis Arthur, Co-Founder and Chief Product Officer of Simplestream, plays a pivotal role in shaping the company’s next-gen TV solutions for broadcasters and media brands. With over a decade of industry experience, he crafts innovative and cost-effective product strategies that boost brand engagement, market share, and profitability.

Over the last 12 months his focus has been on Simplestream’s technical approach to monetisation for customers, with emphasis on SSAI over CSAI to reduce setup and maintenance costs, increasing observability around monetisation (customer access to logs and automated alerts around advertising) and facilitating a multi-channel launch with Freely.

In addition, Arthur spearheaded the closure of Simplestream’s last physical data centre, with all live capture, encode, and playout now 100% from the cloud (achieved via a partnership with Amazon Web Services). This has decreased cost, increased reliability and means Simplestream has endless cloud capacity for live streaming.

#48. Anna Taganov

Head of Children’s Content & Programming Strategy


Anna Taganov joined the BBC in 2021 as BBC Children’s Head of Content and Programming Strategy. She is responsible for managing content and programming strategies for video output across CBeebies, CBBC and BBC iPlayer.

Taganov oversees the teams responsible for planning and scheduling all Children’s and Education video content on CBeebies, CBBC and BBC iPlayer. Previously, she headed up Content & Programming Strategies for Disney channels in Europe, the Middle East and Africa. She led Programme Planning, Media Planning and Scheduling for 16 Disney Junior and Disney XD channels and worked on the content transition strategy from linear to on demand ahead of the launch of Disney+.

Since starting at BBC Children’s, Taganov has proposed and is responsible for the implementation of iPlayer Children’s Growth Strategy, which covers all aspects of Children’s Content Commissioning and Acquisitions, Content Planning and Curation, and working with the BBC’s Product Team on Children’s iPlayer user experience. From its inception in 2021, iPlayer Children’s Strategy resulted in iPlayer demonstrating steady year-on-year growth in requests and streaming hours for 0-12 audiences in the UK.

#49. Guido Meardi

CEO & Co-Founder


Former senior Partner at McKinsey, where he was head of the Organization and Operations Practices of the Mediterranean Complex, Guido Meardi has a breadth of business experience and access to senior executives in a variety of industries and geographies, with well-established experience in telecoms, technology, healthcare, insurance, aerospace and defence. He led transformational projects in all continents and was instrumental in setting up some of McKinsey’s own innovation-related business-building activities.

Meardi is also a serial entrepreneur and angel investor, with many previous business ventures and half a dozen exits. Having retained his engineering expertise, he contributed to the foundational development work for V-Nova’s core technology and is a joint inventor of a number of essential aspects of the technology as well as of several of its latest developments, with over 200 patents co-authored and filed.

Meardi holds an MBA from MIT Sloan, where he was a Siebel Scholar, and an M.Sc. in Computer Engineering from Politecnico di Milano, where he was an Intel scholar, and the University of Texas at Austin.

#50. Lynette Kewley

Leadership & Partnerships

(formerly itv, youview, youtube, virgin media)

With over twenty years experience in Media & Entertainment, Lynette Kewley has held a breadth of roles across Digital Media, Pay TV, Broadcast and Streaming. Her passion for great leadership and building strong partnerships has led to delivering substantial growth and operational efficiencies in a wide variety of verticals across the sector.

Most recently Kewley was part of the launch team for ITV’s streaming service, ITVX, responsible for the initial distribution strategy, the streaming business operating model and overall proposition development. This cross functional role resulted in year on year uplifts of 26% in streaming hours and 19% in revenues. Prior to the launch of ITVX, she spearheaded Strategic Partnerships, focused on delivering a holistic partnership strategy across ITV PLC including management of joint ventures and a board position at YouView.

Before ITV, Kewley led distribution of YouTube in EMEA, driving adoption on big screen devices and delivering growth of 40-75% across key European markets as well as holding roles leading development of TV ad technology and the Commercial and Product Management of Virgin Media’s television services.

She thrives on helping others develop and succeed, actively mentoring past and present colleagues and devoting time to speaking in schools and other organisations