Creating Moments that Matter, Christoffer Kittel, Viaplay

As the VOD industry comes of age and matures, how do services differentiate beyond technical excellence? How can brands align around a big vision, find their identity and competitive edge?

By focusing on brand position and a principles framework, Viaplay is on a journey to define itself and build for the future. Christoffer Kittel, creative director, will share this journey of evolving as a service and organisation, from being a “provider of content” to becoming a “creator of moments that matter”.