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The current economics of online video publishing are too complex and inflexible for many media companies to thrive, as more and more of the revenue and profit potential is concentrated in a small number of dominant organisations.

Allen Dickson discusses how media businesses need to improve the user experience, reduce operational costs and increase revenue potential to enable them to flourish in the future.

18 days, 38 different sports and 1816 events – The UX team at Viaplay had a daunting task in building a consistent, simple and elegant user experience for the Olympics in Rio. Creative Director Christoffer Kittel will talk about Viaplay’s design process and how to account for a branded cross-platform experience in the complex world of live sports.

What’s going to be on your development roadmap in the next 12-18 months? Will you concentrate on populating your service to even more platforms? Or perhaps you’ll be upgrading the products that you already have out there? And what about VR, AI, personalisation, content recommendation and monetisation? Join our modern-day Melisandre’s and Saruman’s from ITV, STV, EE, Freesat and Arsenal FC who’ll be making their predictions for the shape of VOD to come!

The panellists

Reporting from the Future of Television

VOD Professional contains news, reviews, interviews and analyses from the future of TV. Online video is at a pivotal moment in its evolution and our focus is on writing about monetisation, product development and the people – from service-providers and vendors alike – who help bring brilliant content and services to our screens.

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Consulting & VUIX Library

We have 15 years of experience in working on strategic consulting projects for Netflix, Sony Pictures, Virgin Media and a host of commercial and public service broadcasters in Europe, North America, APAC and MENA. Drop us a line if you need some help or just want to have a geek-out about the industry! And if you’re a product developer, check out our VUIX Library resource which tracks over 500 VOD products, across platforms, from all over the world.

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