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A new research report from Grabyo has found the global market penetration of OTT services has hit 38%, with growth accelerating across all consumer segments. 

The 2019 report comprises data from 9690 consumers across the UK, United States, France, Italy, Spain, Germany and Australia and highlights that OTT platforms are a more popular choice for video viewing than pay-TV services in every territory. 

The study found that Netflix has hit 54% global market penetration, which

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Around half of all UK homes now subscribe to TV streaming services, according to a major Ofcom report revealing rapid shifts in the nation’s viewing habits.

The number of UK households signed up to the most popular streaming platforms – Netflix, Amazon Prime Video, Now TV and Disney Life – increased from 11.2m (39%) in 2018 to 13.3m (47%) in 2019.

With many homes using more than one service, the total number of UK streaming

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Netflix has posted erratic results in its latest financial results statement for Q2 2019. The streaming giant had expected to grow its user base by 5 million last quarter but could only manage 2.7m new subscribers. Despite this, Netflix still increased average paid memberships by 24% YOY while ARPU increased 3% year over
year on a reported basis. Operating margin of 14.3% (up 250 bps year over year) was also higher than its beginning-of-quarter forecast. 

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The Deloitte and Enders Media & Telecoms 2019 conference took place in London today with a stellar line up of speakers including Carolyn McCall, the CEO of ITV, Alex Mahon, the CEO of Channel 4, Sophie Turner Laing, the former MD of Content at Sky and now the CEO of Endemol Shine Group, Tony Hall, the Director General of the BBC and Jeremy Darroch, the Group Chief Exec at Sky.

450 senior attendees came together

Reporting from the Future of Television

VOD Professional contains news, reviews, interviews and analyses from the future of TV. Online video is at a pivotal moment in its evolution and our focus is on writing about monetisation, product development and the people – from service-providers and vendors alike – who help bring brilliant content and services to our screens.

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We have 15 years of experience in working on strategic consulting projects for Netflix, Sony Pictures, Virgin Media and a host of commercial and public service broadcasters in Europe, North America, APAC and MENA. Drop us a line if you need some help or just want to have a geek-out about the industry! And if you’re a product developer, check out our VUIX Library resource which tracks over 500 VOD products, across platforms, from all over the world.

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