ITV has presented a mixed bag of results in its latest financial performance report, published this morning. Advertising revenues were down 5% in the first half of 2019 falling from £890m to £849m. ITV Studios revenues also declined by 6% from £803m to £758m.
On the upside, however, the broadcaster’s domestic SVOD service, ITV Hub+, has almost doubled its subscriber base from 265,000 in 2018 to over 500,000 by July 2019. Online viewing (the total
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Netflix has posted erratic results in its latest financial results statement for Q2 2019. The streaming giant had expected to grow its user base by 5 million last quarter but could only manage 2.7m new subscribers. Despite this, Netflix still increased average paid memberships by 24% YOY while ARPU increased 3% year over
year on a reported basis. Operating margin of 14.3% (up 250 bps year over year) was also higher than its beginning-of-quarter forecast.
With impressions increasing nearly 60 percent year over year, connected TV (CTV) advertising now accounts for nearly half of impressions served, reveals the latest Video Benchmark Report from Extreme Reach (ER), the complete creative asset management solution for the ad industry. Based on Q1 2019 performance metrics from the company’s platform, AdBridge™, and specifically its proprietary video ad server, the report highlights the massive impact of CTV on multiple aspects of digital advertising.
The CTV-driven
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TVSquared, a leader in TV attribution, released the findings of its 2019 Direct-to-Consumer (DTC) TV Advertising Performance report. DTC brands are one of the fastest growing groups of TV advertisers, devoting $3.8 billion in media spend to it last year alone. TVSquared’s report uncovers the TV buy elements that are driving response, spanning creative lengths, KPIs, programming genres, dayparts and days of week.
TVSquared analyzed 15 months of performance data and $138 million
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Released today, a new global report from Grabyo has found video audiences are watching on social media and online streaming services more often than pay-TV services in all major markets except the UK.
The report surveyed over 9,600 people across the UK, Germany, Italy, Spain, France, Australia, and the United States.
The majority of consumers still watch video most regularly on free-to-air TV, with social media viewing coming in second. The global video market is
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IMDb, the #1 movie, TV and celebrity website in the world, announced today that IMDb TV, a free streaming video channel formerly known as IMDb Freedive, will triple its content selection, bringing thousands of new titles to the ad-supported service in the coming months. Additionally, IMDb TV will launch in Europe later this year, bringing a premium collection of movies and TV shows to customers for free.
Through new deals with studios like Warner Bros.,
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C4's VOD service, All4, served 915m views over the year; digital revenues climbed 11% to £138m.
Mediengruppe RTL Deutschland and ProSiebenSat.1 are entering into a groundbreaking partnership that will drive long-term growth in the addressable TV and online video advertising market in Germany. Advertisers will be able to target relevant audiences in the area of addressable TV and online video across the complete portfolio of ProSiebenSat.1 and Mediengruppe RTL Deutschland, directly and individually, with just a few clicks. The portfolio includes the digital offerings of both media houses as well as
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TiVo today reported financial results for the first quarter ended March 31, 2019. Earlier, the Company also announced a plan to split its Product and IP Licensing businesses into two separate independent companies.
“We had a solid quarter with a strong focus on company execution,” said Raghu Rau, Interim President and Chief Executive Officer. “Management has, and will remain, focused on driving growth with profitability by executing the previously announced five
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The top 10 service providers in the United States collectively lost over one-and-a-quarter million television subscribers in the first quarter of 2019, as reported by the informitv Multiscreen Index.
AT&T moved to the top of the table, with 22.36 million premium television subscribers in the United States, as it now combines the results for DIRECTV and AT&T U-verse. It also sustained the greatest subscriber losses, shedding 544,000 premium customers, and a further 89,000 from
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