Together with Kasia Jablonska of Endemol Shine Group, Francesco Denti, formerly of Fox Networks and now advising the Web Stars Channel Group in Italy, and Simon Murray from Digital TV Research, we explored the AVOD market opportunity, AVOD platforms, how commercial deals are structured, how data is used to assess and optimise how content is performing and the role in MCNs in creating sustainable AVOD businesses.
Today ScreenHits Limited is delighted to announce the launch of its new app, ScreenHits TV, allowing consumers to manage all their streaming subscriptions, AVOD and Live Channels in one easy to use app. Consumers can now easily see what is trending, share recommendations with friends and manage their favourite content across ALL their subscriptions and content channels, in a simple, easy to use traditional EPG (TV Guide) with key cost saving benefits.
Together with Simon Murray of Digital TV Research, Maria Rua Aguete of Omdia and Jonathan Broughton of Media Business Insight we talked about SVOD take-up, the average number of SVODs per household, changing consumer behaviours and the elasticity of viewer’s TV / SVOD spending compared to the rest of their entertainment budgets.
ITV, BBC, Sky, Channel 4, Channel 5, STV, ITN, the Association for Commercial Broadcasters and On-Demand Services (COBA) and Pact have joined forces to introduce new industry wide guidelines for producing television safely in the weeks and months ahead. The guidelines are intended to enable a return to production for the television industry.
This guidance covers the broad range and scale of all TV programme making in every genre for TV and is complementary to
The BBC has reported that since the UK’s national lockdown was announced on the 23rd of March, BBC iPlayer has seen 927 million requests (including Sky catch-up viewing) – 61% higher than the same seven-week period last year.
The BBC also said that:
Together with Simon Thomas of GroupM, Leon Siotis of SpotX and Alan Wolk of TVREV we talked about why, when TV and OTT viewing is soaring, broadcaster advertising revenues have plummeted. We also discussed regional differences between the UK, Europe and the US and the prospects for an advertising recovery later this year and in 2021.
Together with Bjarne Andre Myklebust of NRK, Kerensa Samanidis of M&E Digital Consulting and Allan McLennan of PADEM Media Group, we discussed the effect of the various national lockdowns on broadcaster, operator, pay-TV and service-provider roadmaps. Specifically, their operational, product, strategic and technical plans and how they've rapidly evolved in Q1 and Q2 2020.
ITV has reported strong growth in its OTT services in Q1 2020. Compared to the same period last year, long form online viewing hours were up 75% to 169.4 million, simulcast viewing was up 112% and reach up 40% on the company’s AVOD product, ITV Hub. ITV is also seeing “good growth for BritBox free trial starts and subscriptions”. Broadcast revenue was up 2% at £500m (2019: £489m) with ITV total advertising up 2% and