AdvertisingBroadcastersFeaturesStrategyOTT Question Time #5: The Future of SVOD

VOD Pro2 weeks ago1 min

At this week’s OTT Question Time we’re talking about the future of SVOD where we’ll be looking into:

  • SVOD take-up and viewing, in different territories and across demographics, compared to linear, time-shifted, AVOD, TVOD and PVOD
  • How these trends have changed over the past 5 years and since this year’s coronavirus pandemic
  • The average number of SVODs in households across the UK, Europe and North America
  • Consumer behaviour including dipping in and out of specific SVODs and the uptake of niche SVOD services
  • And the elasticity of viewer’s TV / SVOD spending compared to the rest of their entertainment budgets which include cinema, editorial, “experiences”, gaming, music, restaurants and social media. 

Joining us on the panel for OTTQT #5 are Simon Murray, Principal Analyst at Digital TV ResearchMaria Rua Aguete, Executive Director, Media & Entertainment at Omdia and Jonathan Broughton, Lead Analyst at Media Business Insight.  

OTT Question Time #5 will be streamed live via Zoom on Thursday 21 May at 4pm (UK). Click here to register and collect access details. 

VOD Pro

Reporting from the Future of Television

VOD Professional contains news, reviews, interviews and analyses from the future of TV. Online video is at a pivotal moment in its evolution and our focus is on writing about monetisation, product development and the people – from service-providers and vendors alike – who help bring brilliant content and services to our screens.

Get our Weekly Industry News Digest

Consulting

We have 15 years of experience in working on strategic consulting projects for Netflix, Sony Pictures, Virgin Media and a host of commercial and public service broadcasters in Europe, North America, APAC and MENA. Drop us a line if you need some help, want to join our next event or just want to have a geek-out about the industry!

VOD Professional, 2019 © All Rights Reserved