BroadcastersNewsJonathan Allan promoted to Channel 4 Chief Operating Officer

VOD Pro News8 months ago2 min

Channel 4’s CEO, Alex Mahon has today announced that Jonathan Allan has been promoted to the role of Chief Operating Officer as part of a restructured leadership team which brings together all the key operational functions into a newly expanded COO’s office.

In the new role, Allan– who is currently Chief Commercial Officer – will oversee a number of departments including: All 4, Communications & Corporate Affairs, Consumer & Strategy, Content Management, Finance, HR, Nations & Regions and Technology.  Finance Director Vince Russell, who joined Channel 4 from Sky in 2018, will take on additional responsibilities for leading Workspace and will report directly to Jonathan.

Keith Underwood has decided to take this moment to pursue new opportunities and will leave Channel 4 at the end of January.  Underwood, who has been part of the Executive team at Channel 4 for eight years as COO and previously Director of Strategy & Technology, has played a significant role in Channel 4’s success – in particular leading the launch of All 4, transforming digital development capabilities, rebuilding and repositioning the finance function, and successfully delivering the operational elements of the 4 All the UK programme.

As a result of these changes Chief Consumer & Strategy Officer, Sarah Rose will also be leaving Channel 4 after the summer. Rose has made a lasting contribution to a range of key business areas at Channel 4, including launching VOD, leading the commercial and business development teams, and most recently the consumer insight, data and strategy department. For the next few months she will continue to work closely with the Exec team to oversee key strategic partnerships.

Matt Salmon, currently Head of Agency & Client Sales, will step up to the Exec team as Interim Director of Sales whilst a full recruitment process is undertaken for the role.

Alex Mahon said: “Jonathan has played a significant role leading 4 All the UK and our move to Leeds, Bristol and Glasgow in addition to eight years driving record commercial success for Channel 4.  As I organise our Executive team even more closely behind the delivery of our strategy, I’m delighted to be able to bring together our key operational departments under his leadership in this larger office of the COO.

Keith has made a huge contribution to the success of Channel 4 over the past 10 years and I’d like to wish him all the best for whatever new challenge he decides to take on next. I’d also like to thank Sarah Rose for the important role she has played in so many different areas of Channel 4’s business and I’m pleased to be continuing to work with her on our strategic partnerships strategy this year.

VOD Pro News

Reporting from the Future of Television

VOD Professional contains news, reviews, interviews and analyses from the future of TV. Online video is at a pivotal moment in its evolution and our focus is on writing about monetisation, product development and the people – from service-providers and vendors alike – who help bring brilliant content and services to our screens.

Get our Weekly Industry News Digest


We have 15 years of experience in working on strategic consulting projects for Netflix, Sony Pictures, Virgin Media and a host of commercial and public service broadcasters in Europe, North America, APAC and MENA. Drop us a line if you need some help, want to join our next event or just want to have a geek-out about the industry!

VOD Professional, 2020 © All Rights Reserved